Automated Email Marketing Software

Customers Relations Management (CRM) combined with automated email marketing software can practically replace a department of marketing personnel while performing many marketing tasks flawlessly. Until recently this type of marketing automation had a price tag which was beyond the reach of most small and medium size businesses. It’s now an affordable reality and includes many additional business benefits. But I have to caution you here as many companies don’t deliver on their promises. See Email Marketing Rip-Offs. The Wish List Wouldn’t you like to have Read More +

Online Marketing Small Business

Just about all marketing services can be automated and your life can become simpler while your company benefits from marketing automation. All marketing services have a few basic functions: Attract customers Automate your business Grow sales Each of these functions can be broken down further into sub functions and the bottom line is to get the most bang for your buck. Some of the tools which you may already be using include having a website, Search engine optimization, building and maintaining a customer list, sending Read More +

Business Software

Wikidepia definition: Business software or business application is any software or set of computer programs that are used by business users to perform various business functions. These business applications are used to increase productivity, to measure productivity and to perform business functions accurately. Some business applications are interactive, i.e., they have a graphical user interface and users can query/modify/input data and view results instantaneously. They can also run reports instantaneously. Some business applications run in batch mode i.e. they are set up to run based on Read More +

Email Marketing

Broadly, the term Email marketing is usually used to refer to: Sending email messages with the purpose of enhancing the relationship of a merchant with its current or previous customers, to encourage customer loyalty and repeat business. Sending email messages with the purpose of acquiring new customers or convincing current customers to purchase something immediately. Adding advertisements to email messages sent by other companies to their customers. The Madison Logic company posted global data in April 2014 that claimed that 122 billion emails are sent Read More +

What is The Best Autoresponder

Every marketing person and company would like to know what is the best autoresponder. After all, there are so many of them and most are very similar. There are even a few free autoresponders and there’s software available which can build your own autoresponder system. The find the best autoresponder we have to examine the functions which they perform and measure how well they do their job. The Basics: Without going into detail here we can believe that every autoresponder performs its basic functions of: Read More +

What is an Email Autoresponder

A common question asked is: “what is an email autoresponder?” Sometimes terms like opt email advertising, opt email lists and others are used to describe this extremely important piece of automating your marketing. Rather than coin my own definition, this is how Wikipedia defines an autoresponder: “An autoresponder is a computer program that automatically answers e-mail sent to it. They can be very simple or quite complex. The first autoresponders were created within mail transfer agents that found they could not deliver an e-mail to Read More +